Privacy Policy
Last updated: April 2026
1. Data Collection Practices
SimplyPost collects information to provide and improve our WhatsApp Business automation services. We collect the following types of data:
- Account Information: Name, email address, phone number, business name, and billing details provided during registration.
- Usage Data: Information about how you interact with our platform, including features used, message volumes, login timestamps, and device/browser information.
- Customer Data: Contact details and conversation data of your end customers that you manage through our platform, including WhatsApp messages, order details, and appointment records.
- Technical Data: IP address, browser type, operating system, and access logs collected automatically when you use our services.
- Payment Data: Transaction details processed through our payment gateway partners (Razorpay, Stripe, PayU). We do not store full card numbers on our servers.
2. Data Usage Purposes
We use the collected data for the following purposes:
- To provide, operate, and maintain our WhatsApp Business automation platform and related services.
- To process subscriptions, payments, and invoices for your account.
- To send transactional communications such as account confirmations, billing alerts, and service updates.
- To provide customer support and respond to your inquiries.
- To analyse usage patterns and improve platform performance, features, and user experience.
- To detect, prevent, and address fraud, abuse, or technical issues.
- To comply with applicable legal obligations under Indian law.
3. Data Sharing and Disclosure
SimplyPost does not sell your personal data. We may share data with third parties only in the following circumstances:
- Service Providers: We share data with trusted partners who assist in operating our platform, including cloud hosting providers, payment gateways (Razorpay, Stripe, PayU), and the WhatsApp Business API provider (Meta). These partners are contractually obligated to protect your data.
- Legal Requirements: We may disclose data if required by law, regulation, legal process, or governmental request under the Information Technology Act, 2000 and its associated rules.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, user data may be transferred as part of the transaction. We will notify affected users before their data is subject to a different privacy policy.
- With Your Consent: We may share data with third parties when you have given explicit consent to do so.
4. Data Security Measures
We implement reasonable security practices and procedures as required under the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 (SPDI Rules). Our measures include:
- Encryption of data in transit using TLS/SSL protocols.
- Encryption of sensitive personal data at rest.
- Role-based access controls to limit data access to authorised personnel only.
- Regular security assessments and vulnerability testing.
- Secure cloud infrastructure with industry-standard firewalls and intrusion detection systems.
- Incident response procedures to address data breaches promptly.
While we strive to protect your data, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security.
5. User Rights Regarding Personal Data
Under the Information Technology Act, 2000 and the SPDI Rules, you have the following rights regarding your personal data:
- Right to Access: You may request a copy of the personal data we hold about you.
- Right to Correction: You may request correction of inaccurate or incomplete personal data.
- Right to Withdrawal of Consent: You may withdraw your consent for data processing at any time. Withdrawal of consent will not affect the lawfulness of processing carried out before the withdrawal.
- Right to Data Deletion: You may request deletion of your personal data, subject to our legal obligations and legitimate business needs (e.g., retaining billing records as required by law).
- Right to Grievance Redressal: You may raise a grievance regarding data handling by contacting our Grievance Officer at support@simplypost.in.
To exercise any of these rights, please contact us using the details provided in Section 7 below.
6. Cookie Usage
SimplyPost uses cookies and similar tracking technologies to enhance your experience on our platform:
- Essential Cookies: Required for platform functionality, including session management and authentication. These cannot be disabled.
- Analytics Cookies: Used to understand how visitors interact with our website, helping us improve performance and usability.
- Preference Cookies: Store your settings and preferences (e.g., language, dashboard layout) for a personalised experience.
You can manage cookie preferences through your browser settings. Disabling certain cookies may affect platform functionality.
7. Contact Information for Privacy Inquiries
If you have any questions, concerns, or requests regarding this Privacy Policy or our data handling practices, please contact us at:
- Email: support@simplypost.in
- Phone: +91-9040736524
We will respond to your inquiry within a reasonable timeframe, and no later than 30 days from receipt of your request, in accordance with applicable regulations.